With more than 80,000 requests for domain names registered by October 31, 2011, the first phases of .XXX ended with startling success. The next phase, the Landrush period, will start on November 8 until November 25, 2011, while General Availability will kick off on December 6, 2011.

Landrush is designed for those members of the adult Sponsored Community that want to secure premium .XXX domain names and guarantees either member the chance to purchase premium .XXX domain names or be involved in a closed auction to bid for .XXX domain names.

The .XXX was launched by ICM Registry (the registry for .XXX) on September 7, 2011 after being approved by ICANN in San Francisco on March 18, 2011.

The first phase or the Sunrise period was to initially end on October 28, 2011, but with the overwhelming demand it received, the ICM Registry extended the deadline by 3 more days.

On October 24, ICM Registry announced in a statement that it had already received over 42,000 requests, more than five times what was expected. A week later the Sunrise period ended with nearly double that amount. ICM reported that 78,938 trademarked and/or pre-owned names were submitted, while 1,524 other names were allocated as part of their Founders Program.
The two stages;

1.    Land Rush, which opens on Tuesday, November 8th, 2011, is a restricted 17-day period set aside for members of the adult Sponsored Community who want to secure premium .XXX domain names. They will have a chance to either buy them outright or (in cases of multiple applicants for the same name) to participate in a closed mini-auction where they can bid for the names.  

2.    General Availablity, which opens on Wednesday, December 6, 2011, the. XXX will be open to all, according to the principle "first come, only served". This means domain names with only one application will be simply awarded while those with two or more applications will proceed to a closed mini-auction between the respective applicants.


Register your .XXX domain name with EuroDNS here!